Tuesday, January 18, 2011

BEING HUMAN premiers to GREAT numbers!!!



via press release:

SYFY’S NEW ORIGINAL DRAMA BEING HUMAN SINKS ITS TEETH INTO NEARLY 2 MILLION VIEWERS AT 9PM AND 3.8 MILLION VIEWERS OVERALL
MOST WATCHED SYFY WINTER SCRIPTED PREMIERE SINCE 2005
SYFY’S FIRST EVER ORIGINAL SERIES LAUNCH ON A MONDAY NIGHT SETS RECORD FOR YOUNG FEMALE VIEWERS IN THE 18-49 DEMO
NEW YORK – January 18, 2011 – Syfy’s new original drama series Being Human got off to a supernatural start Monday night at 9:00PM ET/PT with a 1.6 HH rating and 1.961 million total viewers (1.005 million Adults 18-49 and 984,000 Adults 25-54), and becoming the channel’s most watched scripted winter series launch since 2005.
The series about a vampire, werewolf and ghost who share a Boston brownstone and the secret of their true natures, set a network record forSyfy.  Of the 1 million Adults 18-49 tuning in, 58% (582,000) were women — the highest percentage of female viewers ever for a Syfyoriginal scripted series telecast
Overall, with repeat airings on Syfy at 10:02PM and 11:02PM on a highly competitive night, Being Human reached an unduplicated audience of 3.8 million total viewers for the series’ debut episode (1.867 million Adults 18-49 and 1.967 million Adults 25-54).

    • The premiere of Being Human marks the largest female audience (18 to 49) for any original scripted series telecast onSyfysince episode 104 of Warehouse 13 (July 28, 2009).
    • The premiere of Being Human attracted 272,000 Women 18-34 representing the largest female audience in that demo for anySyfy scripted original series in over three years and the third highest audience in the demo for any scripted original series telecast in the network’s history
I am happy for Being Human- I think it is a good show and look forward to seeing its growth w/ viewers. Lets see next week if it can build on this initial success.

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